Barrett-Jackson Collector Car Week Roars into Palm Beach with the 2nd Annual Kick–Off Road Rally April 2

PALM BEACH, FLA. – Mar. 22, 2011 – The Barrett-Jackson Auction Company, creator of “The World’s Greatest Collector Car Auctions™,” puts the pedal to the metal with the 2nd annual Barrett-Jackson Palm Beach Road Rally on Saturday, April 2, 2011.

The Road Rally signals the start of the Collector Car Auction Week in Palm Beach. Barrett-Jackson strives to create the ultimate experience that will involve the entire Palm Beach community. The week culminates with the main event at the South Florida Fairgrounds April 7-9, where hundreds of automobiles will be up for auction.

The Road Rally will start at the Hilton West Palm Beach on Australian Avenue and travel to the Lake Pavilion with a champagne toast at the finish for all participants.

Road Rally participants will gather for check-in at the Hilton West Palm Beach, in the parking lot by 1 p.m. There, participants and spectators can get a sneak peek at all the rally cars. At 1:30 p.m. participants will take part in a safety meeting conducted by the Palm Beach Police Department. The Road Rally will depart at 2 p.m. and travel from the Hilton West Palm Beach to the Lake Pavilion. Immediately following the rally, Barrett-Jackson will host Barrett-Jackson Night at City Place from 4 p.m. – 8 p.m., where participants can purchase discounted tickets to the Barrett-Jackson Collector Car Auction and enjoy live entertainment and giveaways.

With only 75 limited rally spots available, Palm Beach car clubs are urged to register immediately by contacting Barrett-Jackson’s Danica Solesbee at dsolesbee@barrett-jackson.com or (480) 421-6694. All participants will receive a Barrett-Jackson Road Rally t-shirt and four complimentary tickets to the auction.

About The Barrett-Jackson Auction Company

Celebrating its 40th anniversary in 2011, Barrett-Jackson Auction Company specializes in providing products and services to collector car owners, astute collectors and automotive enthusiasts worldwide. Named one of the top 100 “World’s Most Ethical Companies” by Ethisphere Magazine in 2010, Barrett-Jackson produces “The World’s Greatest Collector Car Auctions™” in Scottsdale, Palm Beach, Fla., Orange County, Calif. and Las Vegas.  Barrett-Jackson also endorses a one-of-a-kind collector car insurance offering for collector vehicles and other valued belongings.  Established in 1971, Barrett-Jackson is headquartered in Scottsdale, Ariz.  For more information about Barrett-Jackson, visit www.barrett-jackson.com or call (480) 421-6694.

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Tiffany Jarratt-Shultz, Up Agency, tiffany@writetoup.com, (480) 586 6711