PILOTI BECOMES THE OFFICIAL DRIVING SHOE OF BARRETT-JACKSON
Scottsdale, Ariz. – Dec. 23, 2014 – Barrett-Jackson Auction Company CEO Craig Jackson announced today that Piloti is the Official Driving Shoe of the Barrett-Jackson Auction Company. Speed Crue LLC, the exclusive Piloti distributor to the United States, in partnering with Barrett-Jackson brings together two automotive lifestyle brands that connect with consumers globally.
The 2015 Barrett-Jackson Scottsdale Auction marks the 44th annual Scottsdale event. The auction continues to grow and Speed Crue, the exclusive Piloti USA distributor, will be one of several national partners featured at Westworld in January.
“I’m excited to have Piloti and Speed Crue come on board with us,” said Jackson. “I’ve been wearing Piloti shoes for years and not just when I’m behind the wheel. They have an incredible product and their comfort is truly second to none.”
In addition to partnering with Barrett-Jackson, Speed Crue has been making news as they relaunch the Piloti brand in the United States. Piloti shoes have always been designed for those who need a superior quality, high-performance shoe, for heel-and-toe driving. What makes Piloti footwear truly passion-worthy is the unique styling and everyday comfort, coupled with the high performance design.
“Speed Crue, the exclusive Piloti USA distributor, is pleased to announce our partnership with the true leader in collector car auctions, Barrett-Jackson,” said Charles Hill, Speed Crue LLC CEO. “As a partner, Speed Crue is committed to Barrett-Jackson and all of the collector car enthusiasts which attend the auctions live, or watch them as part of the global television audience. Barrett-Jackson fans are among the most passionate in the collector car world, and they love nothing more than seeing the cars of their dreams at four auctions annually. We are looking forward to being part of the 2015 auction events in such a big way and reintroducing the Piloti brand to the USA.”
The 2015 Scottsdale auction kicks off with an extended event schedule, beginning on January 10, 2015, running throughout the week and concluding on January 18, 2015. With one-of-a-kind vehicles, lifestyle events, concerts, bull riding and over 300,000 attendees, the Barrett-Jackson Scottsdale Auction is unlike any other collector car event in the United States.
Barrett-Jackson’s corporate partners include: ADESA, Blackford Financial Group, Bridgestone, Cessna, Chevrolet, Coca-Cola, Direct-Lift, Discovery Communications, duPont Registry, Fairmont Scottsdale Princess, Ford Motor Company, Galpin Auto Sports, Goodguys Rod & Custom Association, Meguiar’s, Mothers, Piloti, Reliable Carriers, Inc., Sherwin-Williams, Speed Crue, Swisstrax, TFX International, TRAXXAS, and Woodside Credit.
About The Barrett-Jackson Auction Company
Established in 1971 and headquartered in Scottsdale, Arizona, Barrett-Jackson, The World’s Greatest Collector Car Auctions™, is the leader in collector car auctions and automotive lifestyle events. The company produces auctions in Scottsdale, Arizona; Palm Beach, Florida; Las Vegas, Nevada; and Reno-Tahoe, Nevada. With broadcast partners Velocity and Discovery Channel, Barrett-Jackson will feature 100 hours of live television coverage in 2015, including broadcasts in over 100 countries internationally. Barrett-Jackson also endorses a one-of-a-kind collector car insurance for collector vehicles and other valued belongings. For more information about Barrett-Jackson, visit
About Speed Crue and Piloti
Speed Crue is the exclusive Piloti distributor in the United States. The Piloti brand was founded in 1999 by a sport shoe designer and racing enthusiast. Piloti quickly became a fixture in the automotive world, gearing some of the world’s highest-profile drivers. Car fanatics, celebrities, and drivers swear by them, crediting the biomechanical, patented Roll Control TM technology and extreme comfort with not only preventing the foot pain that comes with endurance racing but also providing exceptional day to day footwear.
Piloti has teamed up with a noted California designer to reinvent Piloti, using the same patented technology, to make it even bigger and better than before. Learn more about Speed Crue and Piloti at www.pilotiusa.com; www.piloti.com